"Taking an objective view of your business is critical to effective decision making."

But most entrepreneurs find it impossible to be objective about the  thing that  is their passion as much as it is their livelihood. We’re here to help, with innovative business strategies for acquiring,  financing, reorganizing or selling businesses.


CB4 is focused on assisting business owners plan and execute their exit strategies.

Our company has relationships with a wide variety of private and institutional investors who are looking for quality investment opportunities. CB4 guides the investment process, allowing business owners who want to retire, the opportunity to do just that.

As an entrepreneur, typically by the time you acquire good skills in divestiture you never need the skill again. At CB4, we have honed these skills over many transactions for our clients over many years and can therefore draw on our experience to save you time, money and aggravation.

Similarly, most entrepreneurs have limited experience with institutional investors. We regularly deal with these investors and as a result are better positioned to know what project fits with which investor.

It is never too early to start planning and implementing your exit strategy. Your company may be an emerging business seeking corporate financing, an established company seeking to expand through merger, acquisition, joint venture/strategic alliance or a mature company looking to divest.

Clients can rely on CB4 for a full range of services all geared to one process: Grow your business so you can reap the benefits and retire comfortably.

CB4’s extensive business knowledge and network of financing relationships provide access to many sources of corporate financing – both domestic and international.


  • Business Succession
    Business Succession

    Succession is likely the most neglected aspect of a business’s life cycle. CB4 will provide exit strategies for companies or individuals seeking to divest. CB4 can provide strategies for structuring and financing employee buyouts.

  • Corporate Finance
    Corporate Finance

    By the time an entrepreneur has perfected the art of raising capital it is either not necessary or too late.
    CB4 will source and assist in the negotiations of financing, whether in the form of equity, debt, venture capital, strategic alliances, or co-investment.

  • Management Mentoring
    Management Mentoring

    Having experience in many diverse situations comes only through many years of trial and error. CB4 will provide "hands on" assistance and advice to clients over a time period sufficient to stimulate valuable "knowledge transfer" that enhances clients' success ratios. This solution is of particular benefit to investors who seek risk avoidance and entrepreneurs who wish to start or grow a company.

  • Business Analysis
    Business Analysis

    An outside objective analysis of your business or an opportunity provides a realistic view of the situation at hand. CB4 partners are seasoned veterans of business evaluation, providing on-site situational analysis of the people, the product/service, the market, and the operation that will create the most appropriate solution options.

    CB4 will provide in-depth critical analysis that will define the most appropriate business decisions.

  • Deal Structuring
    Deal Structuring

    Knowing what to review and how to attract investor interest is an acquired skill. CB4 will structure business deals for entrepreneurs and investors seeking to achieve the pinnacle of success, whether the task entails business launch, business growth, corporate recoveries, mergers, acquisitions, or asset disposal.

  • Completed Deals Sample
    Completed Deals Sample

    CB4 is fortunate to have developed many strong relationships over the years. Below are samples of some of the transactions that have been completed.

    Custom Metal Air Movement Systems Manufacturing Company > $10.0M
    Custom Cheese Production & Distribution Company < $10.0M
    Commercial Electrical Contractor > $10.0M
    Custom Aluminum Manufacturer < $5.0M
    Heavy Drilling Equipment Mfg > $15.0M
    Business Software Developer < $2.0M
    Publishing Software Developer < $2.0M
    Fitness Equipment Distributor < $5.0M


Legacy Strategies

Starting and maintaining a business is tough. It consumes your time, effort and energy. Unfortunately, most entrepreneurs are so focused on staying in business that they forget to ask a simple, vital question: How do I get out? It is never too early to plan your exit strategy and we can help with the structuring and financing of all types of buyouts. In some cases, CB4 may become the direct acquirer of a company.

Please complete the Legacy Strategies© workbook attached and see how prepared you are for the biggest event in your business career. Then, return it to CB4 and we’ll give you our thoughts “FREE OF CHARGE”. You can decide on the next steps.

Download Our Workbook

Bob Swain

Bob Swain merged his consulting practice into CB4 in 2002 as one of the founding partners. Bob is a results-oriented senior business executive with more than 35 years of experience in the private sector where he owned and operated his own businesses.

In addition Bob has many years’ experience in the economic/business development arena, including 10 years with the Government of Manitoba as a senior business development specialist.

His strengths are in mentoring, counseling, management, negotiations, and change management. Bob specializes in packaging business requirements to allow the customer to receive a total solution. He brings to CB4 a unique perspective on customizing bundled business solutions.

Cam Thompson

Cam Thompson is a Chartered Professional Accountant (CPA, CMA), with over 40 years of experience in all aspects of financial services to small- and medium-sized businesses. He is a founding partner in CB4 having merged his consulting practice into CB4 in early 2002.

Prior to that, Cam served as the most senior representative in the Manitoba region for three major financial institutions, including 12 years with RoyNat Inc., latterly as Assistant Vice-President; two years as Regional Vice-President of Canadian Commercial Bank; and two years as Assistant Vice-President of the Hong Kong Bank of Canada.

He was also president of a private immigrant investor venture capital company and has successfully run his own financial consulting firm, providing a wide range of services to businesses in the region.

In his various positions Cam has dealt with developing business plans and feasibility studies, negotiating corporate reorganizations, completing marketing studies and coordinating loan applications and employee buyouts. Other assignment projects have included planning, chairing and managing a number of employee and association adjustment committees which dealt with issues such as communications, human resource organization and planning, accessing training, employee skills development, and strategic planning.


Contact Us

We are always excited about helping someone start a new chapter in their life and making a new contact in the business community. Please feel free to contact us at your convenience:

Bob Swain


Cam Thompson


  • Sweet Spot

    CB4 Consulting Inc. is always in the market for business acquisitions. Currently we are working with several qualified buyers who are looking for quality businesses in the Western Canadian market place. More specifically, CB4 and these buyers are focusing on the following criteria in the non-retail or real estate verticals:
    Existing small to mid-size company
    from roughly $5 million to $20 million
    Historic EBITDA of $3 million to $5 million
    Proven markets
    Proven earnings trend
    Well managed
    Growth potential identified
    Owner(s) seeking to retire, sell or attract investor(s) or new management

    If you or your client fits these criteria, CB4 will, on a confidential basis, meet free of charge to evaluate the opportunity. CB4 does not charge upfront or work fees so there is no risk in accessing an opportunity. CB4 only charges success fees should there be a successful transaction.

  • Why CB4 Consulting?

    Because after 80 years of collective experience in successfully managing and mentoring businesses we understand exactly what needs to be done in all aspects of business development, acquisitions, and exit strategies.

    We’ve done it over and over again with predictable results... Success!

    We excel at:
    Matching business owners who want to sell their businesses with buyers who match perfectly with the seller’s expectations;
    Making the necessary introductions – ensuring that clients’ proposals are read by the appropriate potential buyers and financiers;
    Serving as a strategic business adviser in preparing a client’s company for that crucial first meeting with potential buyers or investors;
    Assisting clients with managing negotiations – using years of experience to advise clients on the structuring and pricing of any financial agreements between them and the investor.
    Managing the transaction to completion while satisfying both parties;

  • Privacy Policy

    This privacy policy sets out how CB4 CONSULTING uses and protects any information that you give CB4 CONSULTING when you use this website. CB4 CONSULTING is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. CB4 CONSULTING may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 20th of May, 2012.

    What we collect
    We may collect the following information:
    name and job title
    contact information including email address
    demographic information such as postcode, preferences and interests
    other information relevant to customer surveys and/or offers
    What we do with the information we gather

    We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
    Internal record keeping.
    We may use the information to improve our products and services.
    We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
    From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customize the website according to your interests.

    We are committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

    How we use cookies
    A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyze data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

    Links to other websites
    Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

    Controlling your personal information
    We will not sell, distribute or lease your personal information to third parties unless we are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen. You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please contact us. If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

  • Terms of Use

    Welcome to CB4 Consulting. If you continue to browse and use this website you are agreeing to comply with and be bound by the following terms and conditions of use, which together with our privacy policy govern CB4’s relationship with you in relation to this website. The term CB4’s or ‘us’ or ‘we’ refers to the owner of the website whose registered office is The term ‘you’ refers to the user or viewer of CB4 Consulting. The use of this website is subject to the following terms of use:

    The content of the pages of this website is for your general information and use only. It is subject to change without notice. Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the information and materials found or offered on this website for any particular purpose. You acknowledge that such information and materials may contain inaccuracies or errors and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.

    Your use of any information or materials on this website is entirely at your own risk, for which we shall not be liable. It shall be your own responsibility to ensure that any products, services or information available through this website meet your specific requirements. This website contains material which is owned by or licensed to us. This material includes, but is not limited to, the design, layout, look, appearance and graphics. Reproduction is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions.

    All trademarks reproduced in this website which are not the property of, or licensed to, the operator are acknowledged on the website. Unauthorized use of this website may give rise to a claim for damages and/or be a criminal offence. From time to time this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).

    You may not create a link to this website from another website or document without CB4’s prior written consent.
    Your use of this website and any dispute arising out of such use of the website is subject to the laws of Canada.